Succeed with in-demand expertise

Equipped with specialist skills in management or big data analysis, vital for the digital marketing era, you will be primed for a variety of roles in the industry of your choice.

A high percentage of our graduates find employment in the marketing, IT, consulting and banking, and finance industries, while others go into sales, analytics, e-commerce and other sectors.

We have built strong relationships with renowned employers, including Tencent, L’Oréal China, Netease, Alibaba group and P&G.

Placement Statistics (Graduates of 2019-2021)

Personalised career support

We offer personal advice, guidance and support in every area, including planning your career roadmap, CV writings, interview preparation and more.

Non-local students

As a non-local student, subject to the endorsement from the Programme Director, you may take curriculum-related internships for up to one-third of the duration of the programme. You can also apply for IANG visa and stay in Hong Kong after graduation to find your job opportunities.


Practicum projects

You will have the opportunity to work with a company on a real marketing campaign or real-time data projects. In the past we have partnered with major companies, such as AIA, Ocean Park, SmarTone, L’Oréal, Tencent, Hong Kong Airlines, as well as start-ups from the Hong Kong Science and Technology Park Corporation’s incubation programme.

Where our graduates work

Our graduates are in high demand in today’s data-driven economy and embark on careers in a wide range of industries.

  • Employers
    • Tencent Technology
    • L’Oreal
    • Netease
    • Alibaba Group
    • P&G
    • Huawei Technology
    • Bytedance Group
    • Deloitte Consulting
    • EY
    • KPMG
    • PWC
    • Xiaomi
    • Gucci
    • Johnson & Johnson
    • Bank of China
    • Belle International
    • China Mobile
    • DiDi
    • Kaishou
    • Google
    • IBM
    • Nielson
    • Nike
    • Oracle
    • Philips
    • Reckitt Benckiser
    • Standard Chartered Bank
    • The Cola-Cola Company
    • Unilever
    • Accenture
    • Colgate-Palmolive
    • Chinese University of HK


Download Brochure

Check out our latest brochure now to learn more about the programme!

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